| Page 24 | Armed Forces Bowl

Concussion receives ADDY Awards for Bell Helicopter Armed Forces Bowl marketing materials

FORT WORTH, TEXAS, April 13, 2010 – Concussion, the official marketing and advertising firm of the Bell Helicopter Armed Forces Bowl, won thirteen District ADDY Awards from the American Advertising Federation (AAF). Concussion will be formally presented with their ADDY Awards at the AAF District Ten awards presentation on Friday, April 16, in Amarillo, Texas.

Among others, Concussion’s ADDY accolades include two silver awards for pieces produced for the Bell Helicopter Armed Forces Bowl – the bowl’s VIP kit as well as its “More Than a Bowl Game” marketing campaign. These two pieces will now be judged at the national level amongst some of the top marketing and advertising collateral in the country. Concussion also received a special judges’ award at the local level for the “More Than a Bowl Game” campaign.